Push to Boost Voter Turnout: More Voting Bins, Candidate Videos

Keywords: voter turnout, local elections, orange voting bins, candidate videos, electoral reform, Local Government New Zealand, LGNZ, Policy.nz, election engagement
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Friday, 18 July 2025

Push to Boost Voter Turnout: More Voting Bins, Candidate Videos

Local Government New Zealand (LGNZ) is proposing a series of measures aimed at increasing voter participation in upcoming local elections. These include the introduction of additional voting bins and the use of video statements from candidates to help voters make more informed choices.


A Nationwide Effort to Improve Voter Engagement

On Thursday [July 17], Nick Smith, chairperson of LGNZ’s Electoral Reform Working Group (ERWG), outlined a set of recommendations to address the declining voter turnout in local elections. Voter participation has dropped significantly over the years, from 56% in 1989 to 42% in 2022. Smith expressed concern that this trend could continue, with another record low in the upcoming October elections.


One of the key issues identified is the inefficiency of the current postal voting system. Smith noted that many voters no longer use postal services due to the reduction in post boxes and the frequency of deliveries. He stated that the current system is “not sustainable” and called for a shift toward a model similar to that used in parliamentary elections.


Introducing More Voting Bins and Digital Campaigns

To address the decline in postal services, LGNZ is proposing the placement of additional orange voting bins at key locations such as supermarkets, malls, and libraries. This initiative aims to make voting more accessible and convenient for the public.


At Tauranga City Council’s special election last year, 86% of voting papers were returned via these orange bins, highlighting their effectiveness. Smith emphasized that this model could be replicated nationwide to improve voter participation.


Enhancing Candidate Information Through Video Statements

Smith also proposed the creation of a nationwide website where candidates could provide three-minute video statements answering four standard questions. This would help voters gain a clearer understanding of each candidate’s policies and positions.


Currently, the 150-word candidate statements used in local elections are not providing voters with enough detail. The new initiative would ensure that voters receive “crisper information” to aid in their decision-making.


Legislative Changes Needed for Implementation

While these proposals are promising, they will require legislative changes and are not expected to be implemented before 2028. In the meantime, LGNZ is working with Policy.nz to provide voters with accurate and comprehensive information about local candidates and their policies.


Some councils, such as Ashburton District Council, are already experimenting with candidate videos. These 90-second clips, which answer set questions, are being shared on the council’s website alongside candidate information. This approach is being considered as a model for future nationwide implementation.


Smith noted that all councils are currently running their own voter engagement campaigns, but the national push for standardized measures could streamline efforts and boost participation across the country.


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